SoMedia Networks Unveils New Integrations
- Published in Industry News
SoMedia Networks has integrated its on-demand video production and analytics capabilities with 20 online web services and SaaS marketing platforms, including Marketo, Oracle Eloqua and Salesforce ExactTarget.
The company intends to continue integrations over the next several quarters due to the growing demand for video production by businesses of all sizes. Integration efforts are aimed toward SaaS marketing and business services in marketing automation, contact and sales management, email marketing, marketing optimization, SEO, content management, among others.
"Marketing automation, web services and content marketing platforms of all types are transforming demand generation and brand engagement, but until now these platforms have not supported or offered video content production solutions to their customers due to a lack of scalability," said George Fleming, Founder and co-CEO of SoMedia Networks. Other marketing platforms included in the integration include:
- Hootsuite;
- Microsoft SharePoint;
- Microsoft Office;
- Kapost; and
- Act-On.